If you’re exploring hologram technology for events, retail or public spaces, you may have come across Proto Hologram—a well-known provider of live and spatial hologram experiences.
Proto is widely recognised for enabling real-time holographic appearances, allowing individuals to be “beamed” into physical locations for high-impact moments.
At the same time, hologram technology has evolved to include AI-powered human holograms that enable real-time conversation and continuous engagement.
This guide explains:
Proto Hologram provides holographic display systems that enable:
The emphasis is on presence and spectacle
Important Note on Terminology: Proto is a company offering hologram display and spatial computing solutions.
This page provides a general comparison of hologram technologies and alternative approaches, focusing on how different types of experiences are delivered.
While live and broadcast holograms remain powerful, the category has expanded to include:
This has created a new category:
primarily live or pre-defined interaction
continuous, real-time conversation
requires scheduling and live presence
always-on and scalable
performance or broadcast-driven
dynamic, AI-generated responses
high-impact moments
sustained engagement and interaction
Many hologram solutions focus on delivering presence—bringing a real person into a space remotely.
AI-powered holograms, by contrast, focus on:
This enables:
The result is a human-like interactive experience, rather than a static display.
The right solution depends on your objectives:
If you’re exploring alternatives to Proto and want to create more interactive, scalable experiences, Ailias can help.
Proto is typically used for live hologram appearances, enabling remote presence at events, conferences and activations.
Alternatives include AI-powered hologram systems that enable continuous interaction without requiring a live person to be present.
They serve different purposes. Live holograms are ideal for presence and impact, while AI holograms are better suited for interaction and scalability.
Yes. AI-powered holograms can respond to users in real time, enabling conversation without requiring a live operator.
Costs vary depending on setup and duration. You can explore typical pricing in our guide to hologram rental costs in the UK.
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